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RECENT ARTICLES
Brands | January 10, 2019

Four examples of event sponsorship done right

Sponsor's Studio Staff
0
Brands | January 10, 2019

7 organizations with incredibly successful event sponsorship programs

Kwasi Frye
0
Brands | January 10, 2019

Why cryptocurrencies could be the sponsorship currency of choice in sport

Sponsor's Studio Staff
0

Latest Articles

Brands

Kendall Jenner’s ‘raw,’ personal story is a paid sponsorship

On Saturday, Kris Jenner teased a forthcoming announcement from her “brave and vulnerable” daughter Kendall, who – the Kardashian matriarch…

Kwasi Frye 0January 10, 2019Sticky
Activations

Spotify opens discover weekly playlist to brand sponsorship

In August 2018 Spotify allowed free users in Australia to skip unlimited adverts as a test, in an effort to collect data…

Sponsor's Studio Staff 0January 10, 2019Sticky
Brands

Ford to end sponsorship of Lyft-owned bike share service

Ford plans to “unwind” its sponsorship of a bike-sharing service in the San Francisco area, now owned by Lyft, Ford executive…

Kwasi Frye 0January 10, 2019Sticky
Sports

The South Australian government is to resume sponsorship of the G’Day USA tourism and trade event

The South Australian government is to revive its sponsorship of the G’Day USA tourism event to boost trade. Premier Steven…

Sponsor's Studio Staff 0January 10, 2019Sticky
Honors

Four examples of event sponsorship done right

Since a significant amount of an event’s revenue is attributed to its sponsors, sponsorship can often make or break an…

Sponsor's Studio Staff 0January 10, 2019
Honors Kwasi FryeJanuary 10, 2019 0

7 organizations with incredibly successful event sponsorship programs

When we talk about sponsoring events, we often think about slapping a brand’s logo on a panel and call it a day. But companies that go the extra mile and come…Continue Reading →

Interview

Massage Envy’s SVP of marketing talks first sports sponsorship

Massage Envy has hit the links, jumping into its first sports sponsorship of any kind. After reaching a four-year agreement last…

Kwasi Frye 0January 10, 2019
Interview

Visa’s Kate Johnson talks digital disruption, influencer marketing and the evolution of sponsorship

Kate Johnson, Visa’s head of global sponsorship marketing, outlines the payment services company’s sports strategy and shares her thoughts on…

Sponsor's Studio Staff 0January 10, 2019
Learn

The Guide to Local Sponsorship Marketing – The 2019 Edition

For most Moz readers, local marketing means content, reviews, AdWords, local listings, and of course citations. If you’re a larger…

Sponsor's Studio Staff 0January 10, 2019
Learn

Learn how sponsorship is a key to powerful marketing

ponsorship is the fastest growing form of marketing in the U.S., but it’s still very much in its infancy. This…

Sponsor's Studio Staff 0January 10, 2019
Sports

Why cryptocurrencies could be the sponsorship currency of choice in sport

Cryptocurrencies are a digital tender, which have gained significant popularity over the past few years, as they have allowed people…

Sponsor's Studio Staff 0January 10, 2019
Activations Kwasi FryeJanuary 10, 2019 0

‘Bundle All the Fun Together’: The Art of Sponsorship Activations in Vegas

With a professional franchise in Las Vegas, the team has had a bit of a blank canvas when it comes to sponsorship activations. Perhaps a bit manufactured and a bit…Continue Reading →

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